A young family of three stands in front of a house with a “Sold” sign.

Selling your house is a difficult task and not one to be taken lightly. A home is the biggest purchase many people ever make. And as a result, many households’ financial stability depends on recouping the money invested into their homes. Use these tips to set yourself up for the best return.

1. Find a trusted real estate agent

Finding someone who can explain the ins and outs of real estate - and being open to their advice is often the first step to a favorable sale.

“You are selling what is typically the largest monetary asset you own,” says Rick Smith, owner of RCS Property Management. “This is your money, your home. Hire the right realtor. Be prepared to listen, but don’t be afraid to voice your concerns. And definitely ask a lot of questions.”

Trust is crucial. Finding a real estate agent who works in your best interests is important for such a major transaction. A skilled, caring agent can devote the necessary time and energy to get the most out of your home’s potential. They’ll also likely be more honest about any flaws that must be addressed. Developing a positive working relationship with a real estate agent who takes your life plans, financial goals, and family dynamics to heart can help relieve the stress of selling your house.

2. Be realistic about the listing price

From negotiating fees to setting a list price, your agent may not always be able to tell you what you want to hear. Most homeowners believe the value of their home is greater than the price for which it can sell, and they may push for a higher initial listing than is justified by the current market. Regardless of what you originally paid for the home, your agent can offer a realistic assessment of its true market value while providing information on sales of similar homes in your area.

Smith advises homeowners to price their houses at or slightly below the price of recently sold homes that are comparable in location, size, and condition. “Homes that are overpriced become ‘stale,’” says Smith. “When the price finally does come down, often the home sells for less than it would have sold for if it had been priced correctly in the first place.”

By listing a home at a more realistic price, it’s likely to receive more offers. This can give a seller more leverage in negotiations with the buyer, which may lead to a higher sales price.

3. Be honest about the condition of the house

Another important issue to consider is the current condition of your property. All homes develop problems that need repairs, including plumbing issues or a leaky roof. While some homeowners may be tempted to gloss over such issues at the time of sale, hiding them from potential buyers will inevitably lead to negative consequences.

“The condition of the home plays a big role, both in the value of the property and also while in escrow,” says Smith. “If a buyer discovers the home has a significant amount of termite damage, or the foundation needs repairs in excess of, say, $20,000, that can be a deal breaker at worst, or at best start a renegotiation between buyer and seller, costing the seller money.”

4. Invest in a pre-listing home inspection

If you’re selling your home, a home inspection is likely going to happen at some point. As the seller, however, you can take the initiative and have it done before any buyer even has a chance to see your property. This will allow you to find any glaring issues and have them repaired, making your home more attractive to prospective buyers.1

Smith says homeowners should always get their property inspected for such issues as termites or mold before going on the market. The owners can then make repairs or upgrades as needed in advance and disclose the inspection report and the improvements to buyers before an offer is made.

5. Invest in home improvements that add value

Finally, homeowners should make a home look its best before showing it to buyers. Beyond a thorough cleaning, real estate agents often recommend making upgrades before your home hits the market. Here are some examples:

  • Remodel bathrooms
  • Remodel your kitchen, or at least give it a small update
  • Replace siding
  • Replace roofing
  • Give the interior of your home a fresh coat of paint
  • Replace or refinish flooring2

“That means they may put $10,000 to $15,000 into their home before it hits the market but see a return of significantly more than that by selling for well over the figure they would have received [without the updates],” says Smith. “It is not uncommon to have a seller recover two to three times that investment if it’s done correctly.”

6. Consider home staging  for prospective buyers 

A home that looks lived in may help prospective buyers picture themselves occupying the same space. It also generally looks nicer – a room with furniture and decor is more appealing than a completely barren room. Keep this in mind when getting ready to sell your home, and consider repositioning your furniture, prioritizing aesthetic over function. You can even bring in an expert to help with the process.3

FAQs when selling a home

When is the best time to sell a house?

According to Zillow.com, the current best month on average to sell a home is March. This varies greatly per situation, however. Geographic location, economic conditions, and other factors can all have an impact, making the “best time” a bit of a moving target. The best time is often whenever you are ready.4

How much should I sell my house for?

Homes are as diverse as the people who live in them, and asking prices vary accordingly. To figure out how much yours is worth, consider having it appraised by a professional home appraiser or real estate agent.

How can I sell my house fast ?

Homes are like any other consumer good at the end of the day – they sell when the demand is there. However, if you want to push your sale process along faster, using a real estate agent may help. You can also use many of the tips from this article to encourage demand. Making repairs and enhancements may reduce the number of roadblocks a prospective buyer encounters and create a more enticing purchase. Price is also a consideration, as a lower price tag may persuade a buyer who’s on the fence to commit.

Prioritize proper coverage when selling a home

Selling your house can be stressful for many reasons, but having an understanding and meticulous real estate agent by your side can make for a positive process and a rewarding outcome. However long the process takes, it’s important to continue treating the house like your home until the very end, ensuring it continues to be seen in as good a condition as possible and changes hands smoothly.

With that in mind, don’t underestimate the importance of insuring it until your sale is final. Get an obligation-free quote from Nationwide today and complete your selling process with peace of mind.

[1] “What Is A Seller’s Pre-Inspection And Should You Get One?” rocketmortgage.com/learn/pre-inspection (Accessed July 2024)
[2] “Best Home Improvements to Increase Value,” zillow.com/learn/best-home-improvements-to-increase-value/ (Accessed July 2024)
[3] “7 Essential Tips to Get Your Home Ready to Sell,” aarp.org/home-family/your-home/info-2024/things-to-do-before-selling-your-home.html (Accessed July 2024)
[4] “When Is the Best Time to Sell A House?” zillow.com/learn/best-time-to-sell/ (Accessed July 2024)

The information included here is designed for informational purposes only. It is not legal, tax, financial or any other sort of advice, nor is it a substitute for such advice. The information may not apply to your specific situation. We have tried to make sure the information is accurate, but it could be outdated or even inaccurate in parts. It is the reader’s responsibility to comply with any applicable local, state or federal regulations. Nationwide Mutual Insurance Company, its affiliates and their employees make no warranties about the information nor guarantee of results, and they assume no liability in connection with the information provided. Nationwide and the Nationwide N and Eagle are service marks of Nationwide Mutual Insurance Company. 

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